
Take Off With Impact: In-Flight Advertising That Travels With Your Brand
June 30, 2025 · 3 min read
by Ava Bennette
Where Your Brand Travels First Class
Let’s face it—there’s no better time to reach your audience than when they’re strapped into a seat with nothing but time, snacks, and screens. In-flight advertising turns idle hours into brand-building moments, and at Gulf Airport Advertising, we help you take full advantage of every airborne opportunity.

With millions of travellers flying through Dubai International, Abu Dhabi International, Hamad International, and more—your brand could be front and centre at 30,000 feet.
Magazines That Travel Better Than Any Billboard
In-flight magazines like Emirates’ Open Skies or Qatar Airways’ Oryx aren’t just for flipping—these are coffee-table level publications with real dwell time. Travellers actually read them. Front to back. With features on luxury, innovation, travel, and lifestyle, they attract high-net-worth individuals, decision-makers, medical tourists, and jet-setters.
Your ad won’t just sit on a page—it becomes part of a curated, aspirational experience. Think luxury watches, tourism boards, healthcare, and premium real estate. Want prestige with your placement? This is it.
Explore more ad formats we offer.

The Screen Everyone’s Watching (and Can’t Skip)
Inflight screens are the real estate of dreams. On Emirates’ ICE system, ads appear before blockbuster films, series, and entertainment options. This isn’t passive exposure—your video campaign has a captive, undistracted viewer.
From pre-roll video ads to roadblock content, you can choose exactly how and where your brand appears across Economy, Business, and First Class. Perfect for tourism boards, real estate, luxury fashion, and automotive brands that want their story told in high-definition—without distractions or competitors.
Wifi: Not Just for Emails, Now for Ads Too
Inflight WiFi opens up fresh advertising turf. Imagine this: a passenger connects to WiFi and your brand is the first thing they see—whether it’s a banner, video or sponsored page. It’s subtle, effective, and seamlessly integrated into their browsing experience.
Especially effective for digital-first products, fintech apps, online travel services, or even video teasers for your destination brand.
Don’t Underestimate the Headrest
Seat-back advertising isn’t just on the screen. It’s literally behind the head. We’re talking branded antimacassars (the fabric on headrests), neck pillows, tray tables, and even cushions.
These items are seen, touched, and remembered—especially by long-haul travellers trying to get comfy. It's the kind of tactile branding that sticks.

Curious what airport routes align with your target market? Browse our Middle East airport guide.
Tourism Ads That Make a Destination a Dream
Tourism boards across the Gulf are using in-flight ads to turn screen time into booking time. Whether it’s a cinematic video before takeoff, a destination feature in the inflight mag, or a QR code on a tray table that leads to your city’s experience planner—tourism has found its sky-high sweet spot.
Discover more success stories.
Why It Works
In-flight advertising isn’t just exposure—it’s influence. You’re reaching an audience with time, attention, and money to spend. These are business leaders, luxury travellers, high-spenders, and frequent flyers. You get:
- Zero distractions
- High engagement
- Brand credibility
- Global reach
- Exclusive touchpoints
It’s not just smart—it’s first-class smart.
Ready to Launch Your Brand Mid-Air?
At Gulf Airport Advertising, we connect you with the best in-flight media opportunities across top Gulf airports. From Abu Dhabi to Riyadh, we tailor your campaign to the carrier, cabin, and audience that matches your brand goals.
Let your next campaign take flight. Contact us today and let's map out your journey.
by Ava Bennette
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Gulf Airport Advertising

Elevate your brand with impossible to miss airport advertising.
12 international airports
284M+ annual passengers
42,000+ media touchpoints